ENTREPRENEURSHIP DEVELOPMENT

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MG6071                                  ENTERPRENEURSHIP DEVELOPMENT                               L  T  P  C

                                                                                                                                           3   0 0  3OBJECTIVES:
  • To develop and strengthen entrepreneurial quality and motivation in students and to impart basic entrepreneurial skills and understanding to run a business efficiently and effectively.
UNIT I             ENTREPRENEURSHIP                                                                                                  Entrepreneur  –  Types  of  Entrepreneurs  – Difference  between  Entrepreneur  and  Intrapreneur Entrepreneurship in Economic Growth, Factors Affecting Entrepreneurial Growth.           UNIT II             MOTIVATION                                                                                                                 Major Motives Influencing an Entrepreneur – Achievement Motivation Training, Self Rating, Business Games,  Thematic  Apperception  Test   –  Stress  Management,   Entrepreneurship  Development Programs – Need, Objectives.                                                                                   UNIT III           BUSINESS                                                                                                                      Small Enterprises – Definition, Classification – Characteristics, Ownership Structures – Project Formulation – Steps involved in setting up a Business – identifying, selecting a Good Business opportunity, Market Survey and Research, Techno Economic Feasibility Assessment – Preparation of Preliminary Project Reports – Project Appraisal – Sources of Information – Classification of Needs and Agencies.                                                                                                                          UNIT IV          FINANCING AND ACCOUNTING                                                                                  Need – Sources of Finance, Term Loans, Capital Structure, Financial Institution, Management of working Capital, Costing, Break Even Analysis, Taxation – Income Tax, Excise Duty – Sales Tax.      UNIT V           SUPPORT TO ENTREPRENEURS                                                                                Sickness in small Business – Concept, Magnitude, Causes and Consequences, Corrective Measures- Business Incubators – Government Policy for Small Scale Enterprises – Growth Strategies in small industry – Expansion, Diversification, Joint Venture, Merger and Sub Contracting.                                                                                   TOTAL : 45 PERIODS                           OUTCOMES :
  • Upon completion of the course, students will be able to gain knowledge and skills needed to run a business successfully.
TEXT BOOKS :
  1. Khanka. S.S., “Entrepreneurial Development” S.Chand & Co. Ltd., Ram Nagar, New Delhi,
2013.
  1. Donald F Kuratko, “Entreprenuership – Theory, Process and Practice”, 9th  Edition, Cengage
Learning, 2014.REFERENCES :
  1. Hisrich R D, Peters M P, “Entrepreneurship” 8th Edition, Tata McGraw-Hill, 2013.
  1. Mathew J Manimala, "Enterprenuership theory at cross roads:   paradigms and praxis” 2nd
Edition Dream tech, 2005.
  1. Rajeev Roy, "Entrepreneurship" 2nd Edition, Oxford University Press, 2011.
  1. EDII “Faulty  and  External  Experts  –  A  Hand  Book  for  New  Entrepreneurs  Publishers: Entrepreneurship Development”, Institute of India, Ahmadabad, 1986.

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